LLM-Optimized Content Cache: ligermarketing.com
AI-friendly mirror of ligermarketing.com · 100 pages · 12,316 words · Updated March 3, 2026
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Articles & Blog Posts (14)
Long-form content, blog posts, and editorial pieces
Senior Enterprise Account Manager - Liger
Successfully establishing and managing relationships while leading complex digital marketing campaigns for high-value, enterprise-level clients.
https://ligermarketing.com/careers-with-liger/senior-enterprise-account-manager
Brand Identity Workbook - Liger
Most brand confusion isn’t caused by poor marketing. It comes from an unclear brand identity. Teams ask for better messaging, better content, better design, and better campaigns. Meanwhile, what th...
Copywriter, B2B - Liger
Liger is a fast-growing marketing firm that thrives on passion, innovation, agility, and cheeky fun. We embrace adversity and get strangely excited when solving complex business challenges for our ...
https://ligermarketing.com/careers-with-liger/copywriter-b2b
Content Writer - Liger
Liger is a fast-growing marketing firm that thrives on passion, innovation, agility, and cheeky fun. We embrace adversity and get strangely excited when solving complex business challenges for our ...
https://ligermarketing.com/careers-with-liger/content-writer
Work - Marabu - Liger
Marabu is a world-leading manufacturer of screen, digital, and printing inks based in Germany. Their subsidiary, Marabu North America, faced the challenge of maintaining strong relationships with i...
Graphic Designer - Liger
Liger is a fast-growing marketing firm that thrives on passion, innovation, agility, and cheeky fun. We embrace adversity and get strangely excited when solving complex business challenges for our ...
https://ligermarketing.com/careers-with-liger/graphic-designer
Project Manager - Liger
Liger is a fast-growing marketing firm that thrives on passion, innovation, agility, and cheeky fun. We embrace adversity and get strangely excited when solving complex business challenges for our ...
https://ligermarketing.com/careers-with-liger/project-manager
Work - Tonic - Liger
Tonic, formerly known as VersiTech, has been a pioneer in POS solutions since the early 1990s, providing innovative tools tailored to the needs of restaurants, bars, and cafés. As they endeavored t...
Work - MiniCo - Liger
MiniCo, a specialty insurance program administrator, offers unique property, liability, and casualty coverage for diverse, nontraditional needs. Previously focused on B2B marketing, MiniCo expanded...
Work - CoAdvantage - Liger
CoAdvantage, a trusted provider of HR outsourcing solutions for small businesses, specializes in payroll, benefits, and core HR functions, helping clients focus on growth. To enhance brand visibili...
Work - Lucas Group - Liger
Lucas Group, a premier provider of recruiting and staffing solutions across the U.S., understands the importance of a strong cultural foundation to retain top talent, attract new employees, and dri...
Work - Maid Brigade - Liger
Maid Brigade, a top home cleaning company, is committed to enhancing customers’ lives with meticulous, reliable services and caring relationships. To strengthen market presence, they sought to eval...
Work - Jencap - Liger
Jencap is a leading wholesale insurance intermediary, providing a broad range of services across the U.S. Confronted with the challenge of unifying over 20 acquired companies under a single brand, ...
Listings & Categories (84)
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Mark Alan McKenzie Archives - Liger
The right tactics, added together, create a successful strategy. On this edition of the Canned Heat Podcast, Mark McKenzie, co-owner (with his brothers!) of Docqmax Digital Printing joins Liger Par...
M&A Archives - Liger
The number of mergers and acquisitions (M&A) was 62,000 worldwide in 2021 with a total value of $5.1 trillion. Yet, even with all the careful planning that goes into an M&A, 70%-90% o...
local business Archives - Liger
Throughout the past month we have seen “normal” become completely derailed. Jobless claims hit an astounding 6.6 million. While some lose their jobs, many more are reduced to part-time. One positiv...
Location Based Marketing Archives - Liger
“All business is local in some aspect.” – David Ciancio On this episode of Canned Heat, Eric V. Holtzclaw sits down with SEO Wizard David “Rev” Ciancio as he shares his location based marketing and...
linkedin Archives - Liger
Many of the tactics insurers, agents, and brokers used to get and nurture leads vanished in 2020. Goodbye networking events, meetings of professional organizations, in-person visits, and speaking a...
linkedin marketing Archives - Liger
Many of the tactics insurers, agents, and brokers used to get and nurture leads vanished in 2020. Goodbye networking events, meetings of professional organizations, in-person visits, and speaking a...
linkedin sales Archives - Liger
Many of the tactics insurers, agents, and brokers used to get and nurture leads vanished in 2020. Goodbye networking events, meetings of professional organizations, in-person visits, and speaking a...
Kristin Andree Archives - Liger
Kristin Andree, Chief Strategist with Andree Consulting Group, joins the Canned Heat podcast to share personal branding tips for women in business. Plus, we discuss the launch of her upcoming Stron...
Lead Generation Archives - Liger
For decades, Liger has been at the forefront of ever-evolving technology and marketing solutions. For one day only, their experts are lifting the curtain to share the secrets behind the company’s a...
Kristin Smith Andree Archives - Liger
Kristin Andree, Chief Strategist with Andree Consulting Group, joins the Canned Heat podcast to share personal branding tips for women in business. Plus, we discuss the launch of her upcoming Stron...
Key metrics Archives - Liger
Throwing marketing spaghetti at the wall and hoping it sticks isn’t exactly a recipe for success. Whether you’re launching a new product, running a digital campaign, or rebranding your company, the...
January 2026 marketing compliance checklist Archives - Liger
A Strategic Guide to Navigating January Compliance Reviews Without Losing Momentum Every January, regulated teams brace for the same storm: Security audits.Compliance reviews.Documentation pulls.Co...
https://ligermarketing.com/tag/january-2026-marketing-compliance-checklist
January compliance review Archives - Liger
A Strategic Guide to Navigating January Compliance Reviews Without Losing Momentum Every January, regulated teams brace for the same storm: Security audits.Compliance reviews.Documentation pulls.Co...
insurance Archives - Liger
Many of the tactics insurers, agents, and brokers used to get and nurture leads vanished in 2020. Goodbye networking events, meetings of professional organizations, in-person visits, and speaking a...
insurance marketing Archives - Liger
Many of the tactics insurers, agents, and brokers used to get and nurture leads vanished in 2020. Goodbye networking events, meetings of professional organizations, in-person visits, and speaking a...
January 2026 compliance requirements Archives - Liger
A Strategic Guide to Navigating January Compliance Reviews Without Losing Momentum Every January, regulated teams brace for the same storm: Security audits.Compliance reviews.Documentation pulls.Co...
https://ligermarketing.com/tag/january-2026-compliance-requirements
Influencer marketing campaigns Archives - Liger
Whoa: According to Invesp, 94% of B2B marketers who have run influencer marketing campaigns are reporting those campaigns as successful. But what does success mean, exactly? And, more importantly, ...
https://ligermarketing.com/tag/influencer-marketing-campaigns
Holiday marketing campaigns Archives - Liger
You’ve heard it a million times before: the early bird gets the worm. Well, the early bird (that’s your brand, hopefully) also tends to enjoy more successful busy seasons by planning its digital ma...
ideas Archives - Liger
They say if you’re not the smartest person in the room, you’re in the right room, and we were definitely in the right room during this episode of Canned Heat! Steve Wigmore of YourPatentExpert.com ...
highway Archives - Liger
It was a good day. A long day. After some shopping and a movie with my grandmother, I was driving home late one night down a country road – my headlights on bright. I could see everything in front ...
graphic design Archives - Liger
Have you ever twirled your fork into a plate of shrimp scampi, eagerly anticipating that first garlicky, buttery, slurpy bite – only to find it disappointingly bland? You immediately start analyzin...
headlights Archives - Liger
It was a good day. A long day. After some shopping and a movie with my grandmother, I was driving home late one night down a country road – my headlights on bright. I could see everything in front ...
Felicia Phillips Archives - Liger
Sometimes losing it all can be a blessing in disguise. When the real estate bubble burst in 2008, Felicia Phillips, founder and owner of The PinkPower Institute, found herself divorced, with t...
failure Archives - Liger
Society has a skewed view of failure. And it’s no wonder. In school, failure is treated as a sign of ignorance. In the real world, however, failure is a sign of progress. In fact, successful people...
entrepreneur Archives - Liger
Sometimes losing it all can be a blessing in disguise. When the real estate bubble burst in 2008, Felicia Phillips, founder and owner of The PinkPower Institute, found herself divorced, with t...
earned media Archives - Liger
Joining in on the fun, Cynthia Hayes, Public Relations Project Manager for Liger Partners, demonstrates her mad skills in earned media and public relations in her conversation with Doji Master (aka...
email marketing Archives - Liger
On this episode of Canned Heat, Nadine Mullings, Project Manager with Liger Partners, joins Doji Master (aka Chief Strategist) Eric Holtzclaw, to discuss email marketing and how it’s very much aliv...
email open rate Archives - Liger
The average inbox is a battlefield. Thousands of emails compete for a sliver of your attention, and hitting delete is often the easiest option. However, for B2B email marketing campaigns, standing ...
employee Archives - Liger
Personal brands are no longer the currency of only celebrities and CEOs. As professionals everywhere become more connected, we each need our own brand. Our personas are public whether we want them ...
Email marketing campaign Archives - Liger
The average inbox is a battlefield. Thousands of emails compete for a sliver of your attention, and hitting delete is often the easiest option. However, for B2B email marketing campaigns, standing ...
email Archives - Liger
On this episode of Canned Heat, Nadine Mullings, Project Manager with Liger Partners, joins Doji Master (aka Chief Strategist) Eric Holtzclaw, to discuss email marketing and how it’s very much aliv...
digital shopping Archives - Liger
When I was shopping online for this year’s shopping season, Amazon instantly made recommendations on potential gifts. But when I walked into my favorite retail store, they had no idea who I am...
Digital marketing campaigns Archives - Liger
You’ve heard it a million times before: the early bird gets the worm. Well, the early bird (that’s your brand, hopefully) also tends to enjoy more successful busy seasons by planning its digital ma...
drake Archives - Liger
Society has a skewed view of failure. And it’s no wonder. In school, failure is treated as a sign of ignorance. In the real world, however, failure is a sign of progress. In fact, successful people...
design Archives - Liger
Have you ever twirled your fork into a plate of shrimp scampi, eagerly anticipating that first garlicky, buttery, slurpy bite – only to find it disappointingly bland? You immediately start analyzin...
David Ciancio Archives - Liger
“All business is local in some aspect.” – David Ciancio On this episode of Canned Heat, Eric V. Holtzclaw sits down with SEO Wizard David “Rev” Ciancio as he shares his location based marketing and...
Cynthia Hayes Archives - Liger
Joining in on the fun, Cynthia Hayes, Public Relations Project Manager for Liger Partners, demonstrates her mad skills in earned media and public relations in her conversation with Doji Master (aka...
Customer appreciation Archives - Liger
Your customers may be the heartbeat of your brand, but are you the heartbeat of your customers’ purchase decisions? A recent report found that 77% of consumers are part of up to five customer appre...
Customer appreciation ideas Archives - Liger
Your customers may be the heartbeat of your brand, but are you the heartbeat of your customers’ purchase decisions? A recent report found that 77% of consumers are part of up to five customer appre...
customer experience Archives - Liger
When I was shopping online for this year’s shopping season, Amazon instantly made recommendations on potential gifts. But when I walked into my favorite retail store, they had no idea who I am...
culture Archives - Liger
The number of mergers and acquisitions (M&A) was 62,000 worldwide in 2021 with a total value of $5.1 trillion. Yet, even with all the careful planning that goes into an M&A, 70%-90% o...
creation Archives - Liger
They say if you’re not the smartest person in the room, you’re in the right room, and we were definitely in the right room during this episode of Canned Heat! Steve Wigmore of YourPatentExpert.com ...
creative marketing Archives - Liger
Have you ever twirled your fork into a plate of shrimp scampi, eagerly anticipating that first garlicky, buttery, slurpy bite – only to find it disappointingly bland? You immediately start analyzin...
Corporate philanthropy Archives - Liger
So your brand has a social conscience. Maybe you’ve championed diversity by fostering inclusive leadership and workplace culture, or maybe you’ve made a positive difference in the environment by de...
covid-19 Archives - Liger
Throughout the past month we have seen “normal” become completely derailed. Jobless claims hit an astounding 6.6 million. While some lose their jobs, many more are reduced to part-time. One positiv...
Corporate social responsibility Archives - Liger
First things first: what is corporate social responsibility (CSR), exactly? Whether you think of it as a business practice or a business model, CSR encourages companies to be socially conscious mem...
https://ligermarketing.com/tag/corporate-social-responsibility
B2B Archives - Liger
Client case studies are a critical part of a successful B2B connect strategy. They demonstrate real benefits and outcomes a company can provide its clients. Potential clients may feel confident the...
content marketing Archives - Liger
LinkedIn is no longer just the job site to find your next employee. LinkedIn is where you find your next customer. Today there are over 930 million users on LinkedIn globally, but it’s not stopping...
content Archives - Liger
Liger, a leader in B2B content creation and SEO content marketing, unveils the transformative power of semantic SEO in crafting content that not only reaches but also resonates with your target aud...
content creator Archives - Liger
Everyone is always told “You need to be on social media,” but no one knows what they are supposed to do with it once they’re on it. It turns out it’s actually much simpler to create quality content...
ceo Archives - Liger
LinkedIn is no longer just the job site to find your next employee. LinkedIn is where you find your next customer. Today there are over 930 million users on LinkedIn globally, but it’s not stopping...
Canned Heat Archives - Liger
The right tactics, added together, create a successful strategy. On this edition of the Canned Heat Podcast, Mark McKenzie, co-owner (with his brothers!) of Docqmax Digital Printing joins Liger Par...
ceos Archives - Liger
LinkedIn is no longer just the job site to find your next employee. LinkedIn is where you find your next customer. Today there are over 930 million users on LinkedIn globally, but it’s not stopping...
branding stragey Archives - Liger
How brand clarity keeps decisions, behavior, and belief steady when everything else is shifting. The Spreadsheet Reflex Many senior leaders underestimate the role brand plays in business stra...
Branding strategies Archives - Liger
First things first: what is corporate social responsibility (CSR), exactly? Whether you think of it as a business practice or a business model, CSR encourages companies to be socially conscious mem...
Campaign effectiveness Archives - Liger
Throwing marketing spaghetti at the wall and hoping it sticks isn’t exactly a recipe for success. Whether you’re launching a new product, running a digital campaign, or rebranding your company, the...
branding Archives - Liger
The average PEO tends to have a lot on their plate. The complex, compliance-driven environment you thrive in defines your day-to-day operations and the intricacy of your business’s long-term goals....
Brand storytelling Archives - Liger
So your brand has a social conscience. Maybe you’ve championed diversity by fostering inclusive leadership and workplace culture, or maybe you’ve made a positive difference in the environment by de...
brand trust Archives - Liger
How brand clarity keeps decisions, behavior, and belief steady when everything else is shifting. The Spreadsheet Reflex Many senior leaders underestimate the role brand plays in business stra...
Brand awareness campaign Archives - Liger
Your customers may be the heartbeat of your brand, but are you the heartbeat of your customers’ purchase decisions? A recent report found that 77% of consumers are part of up to five customer appre...
beginning Archives - Liger
Sometimes losing it all can be a blessing in disguise. When the real estate bubble burst in 2008, Felicia Phillips, founder and owner of The PinkPower Institute, found herself divorced, with t...
Brand content strategy Archives - Liger
So your brand has a social conscience. Maybe you’ve championed diversity by fostering inclusive leadership and workplace culture, or maybe you’ve made a positive difference in the environment by de...
B2B email marketing Archives - Liger
The average inbox is a battlefield. Thousands of emails compete for a sliver of your attention, and hitting delete is often the easiest option. However, for B2B email marketing campaigns, standing ...
B2B influencer marketing Archives - Liger
Whoa: According to Invesp, 94% of B2B marketers who have run influencer marketing campaigns are reporting those campaigns as successful. But what does success mean, exactly? And, more importantly, ...
artificial intelligence Archives - Liger
Do you know how businesses can use AI to drive growth? Artificial Intelligence (AI) is the hot topic that has gripped people and organizations worldwide. This includes everyone from programmers in ...
Andree Consulting Group Archives - Liger
Kristin Andree, Chief Strategist with Andree Consulting Group, joins the Canned Heat podcast to share personal branding tips for women in business. Plus, we discuss the launch of her upcoming Stron...
Answer Engine Optimization Archives - Liger
Say goodbye to the Google search you know and love. Search is changing, and in 2025, it’s all about who answers first. In 2025, the way people discover information is changing faster than eve...
AI-powered discoverability Archives - Liger
Why your site needs to be built for something bigger than Google Search isn’t what it used to be. In 2025, people aren’t just relying on Google the way they used to. They’re also asking ChatGPT, Pe...
AI search optimization Archives - Liger
Why your site needs to be built for something bigger than Google Search isn’t what it used to be. In 2025, people aren’t just relying on Google the way they used to. They’re also asking ChatGPT, Pe...
AI marketing trends Archives - Liger
When you pack a room full of curious minds, marketers, leaders, strategists, and people who just like cool technology, something electric happens. That’s exactly what we experienced at the Liger La...
AI branding strategy Archives - Liger
When you pack a room full of curious minds, marketers, leaders, strategists, and people who just like cool technology, something electric happens. That’s exactly what we experienced at the Liger La...
AI discoverability 2025 Archives - Liger
Say goodbye to the Google search you know and love. Search is changing, and in 2025, it’s all about who answers first. In 2025, the way people discover information is changing faster than eve...
AI Archives - Liger
Do you know how businesses can use AI to drive growth? Artificial Intelligence (AI) is the hot topic that has gripped people and organizations worldwide. This includes everyone from programmers in ...
Web and Digital Marketing Archives - Liger
Web and Digital Marketing How to Structure Your Website for AI-Powered Discoverability By Amanda Ortega Web and Digital Marketing SEO vs. AEO: What Smart Marketers Are Doing to Stay Discoverable in 20
https://ligermarketing.com/category/web-and-digital-marketing
Webinars Archives - Liger
Webinars Where Tech Meets Trust By Eric V. Holtzclaw Webinars Elevate Your M&A Strategy Webinar By Eric V. Holtzclaw Webinars Smart Growth Webinar By Eric V. Holtzclaw
UX Strategy Archives - Liger
UI DesignUX Strategy The Importance of Engaging a True UX Team for Your User Experience Projects By Eric V. Holtzclaw NewsUI DesignUX Strategy Satori Interactive Launches Rebrand Highlighting Upward F
Podcasts Archives - Liger
Podcasts Leading Change from the Inside Out By Cynthia Hayes Podcasts Making LinkedIn Work for Your Brand, Your Team, and Your Bottom Line By Cynthia Hayes Podcasts Fintech Without Friction: Speeding
Ideas at Work Archives - Liger
Ideas at Work Unleash at the Lair: The Big Ideas from Liger’s 2025 AI Event By Amanda Ortega Ideas at Work Full Funnel Digital Marketing Best Practices By Vanessa Martinez Ideas at Work AI: Hope or Hy
UI Design Archives - Liger
Creative MarketingUI Design How to Really “Make it Pop” By Sandra Gurley UI DesignUX Strategy The Importance of Engaging a True UX Team for Your User Experience Projects By Eric V. Holtzclaw NewsUI De
Brand Strategy Archives - Liger
Brand Strategy Meet Your Match: How to Find the Right Marketing Strategy Firm for Your Business By Sarah Landry Brand Strategy Culture is the Cure By Sarah Landry Brand Strategy Pre-Alignment: The Mom
Creative Marketing Archives - Liger
Creative Marketing Marketing is Still a Love Story By Sarah Landry Brand StrategyCreative Marketing Why HubSpot Is the Secret Weapon for Modern HCM Firms By Eric V. Holtzclaw Brand StrategyCreative Ma
Work - Elavon - Liger
Elavon, a trusted global leader in payment processing for over 30 years, wanted to promote talech, their innovative all-in-one payments platform. To energize their sales team, we created a pop-up m...
News Archives - Liger
News Liger Hosts Free Webinar: ‘Why Isn’t Your B2B Marketing Generating Leads?’ By Eric V. Holtzclaw News Liger’s Top Woman Rallies for Atlanta Women and Girls Living in Poverty By Cynthia Hayes News
Case study Archives - Liger
Client case studies are a critical part of a successful B2B connect strategy. They demonstrate real benefits and outcomes a company can provide its clients. Potential clients may feel confident the...
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